We can even make a comical interactive spoof out of events.If a celebrity makes a foolish comment, we can quickly create a game that pokes fun at the celebrity.There are two types of customers that define the demographics of mobile gamers: teens (including pre-teens) and young adults.
We can even make a comical interactive spoof out of events.If a celebrity makes a foolish comment, we can quickly create a game that pokes fun at the celebrity.There are two types of customers that define the demographics of mobile gamers: teens (including pre-teens) and young adults.
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We will market to companies who are interested in embedding their brand and offers inside our games.
They often have an Xbox, Wii, Playstation or other TV-based video game unit at home.
They may also have a portable gaming unit such as the DS/DSi and other portable gadgets such as an i Pod. Others are college students or those who have joined the workforce in the last 5 years.
We release new games within two weeks of major news stories.
For example, if a politician is involved in a scandal, we can leverage one of our current game architectures and customize it with the names of people involved in the scandal.The primary difference between the two demographic segments is who provides the money for game purchases.Free mobile games: Games are available via instant download on their appropriate mobile platform (i.e., Apple’s Appstore for the i Phone).As we gain traction in the marketplace, word of mouth will lift our game downloads significantly.Our ideal customer is between the ages of 13 and 25 who enjoys playing video games and has a mobile Android or Apple smartphone.It also discusses the strategies we are employing to get customers and create a solid revenue stream. Our unique focus on creating games with a new twist gives us an advantage over our competitors by giving customers a new outlet to enjoy mobile games. It also expands our reach to people who would normally not play mobile games yet are amused by the comical angle we use.We will fund development of our own games by providing consulting services to create similar games for corporations who are looking to create mobile games for promotional purposes.Our strategy in this marketing plan example focuses on developing an initial set of libraries containing game attributes that are combined to create new games.Once we launch our first set of games, we will stay in touch with our customers via social media and email marketing.Use this marketing plan example to generate sales for your small business.This document is a sample marketing plan template that will help you create your own strategy quickly.
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