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A few tips for this step: In the end it’ll be judgement call amongst many tradeoffs. Depending on the way your team operates, and how much is already known, this can be very high level or very detailed.Your job is to make the best case you can with the data you have. Answer that question and write it down in this section. In my experience the key here is aligning with your designer(s) to figure out how much detail they want and what would be most helpful in the process. The larger and more complex the project, them more likely they are different.Continue refining the problem statement as you learn more. This criteria becomes incredibly important throughout the project because it helps you make decisions and prioritize. Have you ever seen those Chipotle billboards along the highway (pictured below)? Everyone on your team has a unique version of the problem in their heads. Your job is to eradicate this misalignment early and often.
The definition of the problem will be the focal point of all your problem-solving efforts.
Luckily we have a great document from Step 1 that will make your job 10x easier.
We often start with great intentions and alignment, but when it counts most — when the work is actually being done — we often don’t hold on to the problem we set out to solve. A number of years ago I remember working on a project where we were building a dashboard for Airbnb hosts.
You can solve many problems in many ways, but you can also build a beautiful product that solves no problems.
Avoid this trap with a few good habits:“Problems are constant in life.