Real Estate Agency Business Plan

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Identify your market's demographic such as age, gender, socio-economic status and other characteristics.

Also consider their home-ownership status such as first-time home buyer or down-sizing seller.

Real estate agents are associated with brokerages, but they operate as self-employed salespeople.

In order to succeed, it is imperative to have a quality business plan in place.

The aforementioned items are only a few sections of the business plan.

Depending on aspects unique to your business, you may want to include additional sections in your plan.

This section also includes a description of your work facilities, equipment and employees if you have an assistant.

Conduct a market analysis in which you define the people who will buy or list their home with you.

Give their names and information including their skills, experience and education as they relate to helping you build a successful real estate business. Detail the day-to-day activities required to manage your real estate business.

Identify who is involved in carrying out and making sure the activities get done.

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